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Most Recent Articles
Major Gifts: Defining and Enhancing Your Strategy
Many organizations are embracing coming-of-age fundraising strategies, but it may be to the detriment of what we’ve traditionally called “major gifts”.
Exploring Disaster Philanthropy: Part 1
The only way to ensure that there is enough funding available in the long-term for these unexpected events is to prepare.
5 Ideas for University Fundraising Campaigns at Year-End
In 2016, higher education institutions saw 17.7% of total giving occur in December.
Data Appends: A Guide for Your Nonprofit
The nonprofit fundraising database is an enormous reservoir of data about constituents from which to construct these models
Millennial Voices: Advocates and Activists Over Donors and Volunteers
It’s time to put preconceived notions around who donates to causes and nonprofits to rest—and soon.
Share of the American Wallet: What It Does and Does Not Mean for Your Nonprofit
The more you know about your donors, the better you can meet their needs. The better you meet their needs, the more loyal they will be to your organization.
Lessons on Policymakers, Gender Equality, and Data
Findings raise concerns about whether policymakers are equipped with and sufficiently using the information required to drive action towards the gender equality targets that are part of the SDGs.
Why Advanced Analytics Are Critical for Healthcare Fundraising Improvement
Healthcare organizations are part of an increasingly competitive landscape for donor dollars in the philanthropic market.
5 Research-Backed Lessons on Major Gifts Fundraising
It is vital that you stop and consider what characteristics specifically identify your best major donor prospects.
The Do’s and Don’ts of Selling More Tickets
Today, when organizations are fiercely competing to get the attention of an over stimulated patron, you must find creative ways to sell tickets
Why Fundraising Asks are Essential to Your Faith-Based Nonprofit
If you don’t make asks, people won’t write checks.
Lost the Luster? 3 Steps to Bring Back the Joy of Fundraising
Are you dreading yet another fourth quarter filled with many opportunities—but also too much to do?
Preparing for the Season of Giving: Steps to Ready Your Year-End Appeal
Taking advantage of the Season of Giving is essential to your organization, so let’s get started on your end-of-year campaign.
5 Ways to Optimize your Donation Forms for Giving Tuesday
Here are the five best (and easiest) ways to optimize your donation forms in time for Giving Tuesday!
The Shift in Corporate Social Responsibility
To help shed a little light on the shift in focus we have seen in the corporate giving and engagement space, we turn to some of the beliefs and best practices of expert and thought leader Rachel...
When Nonprofit Advocacy Works in Reverse
This organization flipped the advocacy model upside down to create a body of super-advocates.
15 Powerful Quotes from the Social Good Summit
Here are 15 powerful, thought provoking and inspiring quotes from the Social Good Summit.
How to Make a Donor Profile in 5 Easy Steps
Donor profiles aren't just for larger nonprofit institutions with thousands of donors and prospects, a team of analysts, and budget to spare. You can make a useful and insightful donor profile...
3 Steps to Launch an Outcomes-Focused Strategy the Right Way
When you’re looking to launch a new outcomes-centered strategy, start with these three steps and sample scripts to ensure you’re heading in the right direction.
Augmented Reality and Social Good: The Art of Creating Meaningful AR